JOURNAL WORK 4 Re: Visual Literacy Chapter: 1. Thinking about the notorious Carl Jr. campaign discussed in the chapter, can you briefly describe another famous ad (perhaps within a larger campaign) that has/had a significant, deeper context--one that added other layers to the ad's overall meaning? Re: MEDIA & SOCIETY CH. 8 1. What are C.S. Peirce's three categories of signs? what examples of each can you see around you? 2. Consider how modality influences who you believe or trust in a television show, news broadcast, or magazine article. 3. If the very next person you see were to ask you on a date, what would the exact words of your response be? Which parts of your reply might be termed "modality markers"? MAKE SURE YOU ARE COMFORTABLE WITH THE FOLLOWING TERMS:
|