CHAPTER 11 and 12 QUESTIONS

 

These questions relate to CH. 11

1. What are four serious contemporary issues regarding health and advertising?? Why is each issue controversial?

2. What is commercial speech? What happens to our democratic discourse when commercial speech is misleading?

These questions relate to Ch. 12

4. What do you think of when you hear the term "public relations"? What images come to mind? Where did these impressions come from?

5. How did P.T. Barnum, Buffalo Bill Cody, Ivy Lee, and Edward Bernays affect public relations?